brand

My primary specialty in the BRAND category is helping existing brands, ministries and creatives up-level your design aesthetic and/or refine your core brand statement. - cr

Most of my clients already know who they are and what they are offering, but their visuals and/or language do not reflect their true VOICE or MISSION, or are in need of updating.

For clients who have more than one thing they do (which is true for most creatives), I love helping establish visual and language cohesion across their brand portfolio to elevate their brand/platform as a whole, while staying true to the individual feel and personality of each.

Because many of my clients operate on busy schedules, I accept a maximum of two active branding projects at a time so I can be highly responsive to clients throughout the process. I can also create work-product in most of the areas listed below.

This unique combination makes it possible for your project to be completed in an expedited manner, depending on your desired flow, sometimes in as little as 2-3 weeks from start date.

Clients include Kerygma Summit, Lisa Harper, Church/Parachurch ThinkTank

services include…

  • Primary Brand Language/Copy

  • Logo Design

  • Color Story

  • Creative Direction (photo, video, packaging)

  • Font Selection

  • Insta Tile Design

  • Signage Design

  • Slide Deck Design

  • Newsletter Design

  • Reels Content Ideas

  • Website Design (select projects only)

  • Merchandise Design

  • Personal Styling (clothing, hair, brand aesthetic)

  • Event Design & Flow - Bible Studies, Conferences, Seminars, Retreats, Weddings, Funerals, Church Services, Staff & Leadership Trainings

process & pricing:

We’ll start with a FREE DISCOVERY CALL (30 min.), during which we can both determine whether I may be a fit for you/your project. During this call I will learn more about you/your brand in order to develop an initial estimate of hours & scope of the project, including work-product, if applicable. If you choose to work with me my rates follow this pricing structure:

  • $198/hour ala carte

  • $175/hour for 10+ hours on the same project - ORG.

  • $150/hour for 10+ hours on the same project - INDV. or MIN.

NOTE: High quality branding is worth the investment, but I understand not everyone has the upfront cashflow. If you are considering a 10+ hour project and cashflow is a challenge, ask me in our Discovery Call about my pay-over-time option that allows you to get your project finished quickly with financial flexibility.

FAQs

  • My primary sweet-spot is working with personal brands, i.e. speakers, writers, artists, communicators, etc. who have a platform of some kind and want to up-level their visuals and/or language to reflect their unique voice, purpose or strength in a more cohesive way. My secondary fave is ministries and nonprofits.

  • Following our Discovery Call, if you choose to work with me I typically like to start with a 90-min. Artist/Brand Development session. This can be in person or via Zoom if you are not local. My goal in this session is to understand you, your unique voice/purpose/mission and the area(s) that you need help in. From there I will make recommendations about specific practical next steps, some of which I can do with and/or for you.

  • Depending on where we’re starting and what your needs/goals are, times can vary greatly. Following our Discovery Call, we can talk through scope and timing for your unique project. Having this call does not lock either of us into anything.

  • I am a proponent of complete event cohesion, from invitations to online presence to visuals and flow of the actual live experience, all in harmony with the overall brand personality. I can do as much or as little as you have need for.

  • It’s only a win if we’re both feeling our work together is productive. Because of this, I don’t require minimum commitments on BRAND or CRAFT projects. I’m good if you want to just take a session at a time to figure out how far you want to go before locking in on a particular project. From there we can take things project by project. Or we can just do a brainstorming session together that you can use to inform other aspects of what you’re doing. All of this is fun for me. My ultimate goal is to serve your unique needs in a way that makes sense for both of us.